[WHAT WE ARE ABOUT]
Fivecent Studios by Scott Nichols is a full service video production and content marketing company focused on crafting and creating an image driven business to improve your company's branding, sales, and profit goals. In this day and age, more and more people are searching for products and services through images or videos, not words, in mind. For this reason, Fivecent Studios provides the most cost-efficient visual commerce solution to help brands and businesses of all sizes tell their story through bold imagery and authentic story-telling in order to drive customer engagement, build brand awareness, generate revenue, and foster stronger more meaningful relationship with your customers.
THE VALUE OF VIDEO CONTENT AS A KEY ELEMENT OF VISUAL COMMERCE HAS BEEN PROVEN TIME AND TIME AGAIN...ESPECIALLY IN RECENT YEARS.
- Shoppers who watch videos are nearly 2x more likely to buy.
- 96% of shoppers find videos helpful when making purchase decisions online.
- 74% of B2C marketers and 92% of B2B marketers use video in their marketing efforts.
- The number of digital video consumers in the US is expected to hit 212.5 million in 2018 - nearly 2/3 of the population.
- Over half of marketing professionals worldwide call out video as the type of content with the best ROI.
- 58% of shoppers believe brands that produce video content are more trustworthy.
- 90% of online customers watch video.
- The average person spends 24 mins a day watching video.
- Video’s influence on purchases is nearly 20% higher on mobile.
- 3 of 4 online video viewers believe video content is helpful. This shows shoppers are getting the experience they want.
- References: Invodo, MarketingProfs, Digiday, eMarketer